A Ribbon cable Connector (also known as multi-wire planar cable) is a cable with many conducting wires running parallel to each other on the same flat plane. As a result the cable is wide and flat. Its name comes from the resemblance of the cable to a piece of ribbon.
Ribbon cables are usually seen for internal peripherals in computers, such as hard drives, CD drives and floppy drives. On some older computer systems (such as the BBC Micro and Apple II series) they were used for external connections as well. Unfortunately the ribbon-like shape interferes with computer cooling by disrupting airflow within the case and also makes the cables awkward to handle, especially when there are a lot of them; round cables have almost entirely replaced ribbon cables for external connections and are increasingly being used internally as well.